OYSTEC | Analytics: Designing the Digital X2X Platform (Method aaG)

Target Organization:
Organisations or institutions that would like to design and launch a digital platform and would like to get a general overview and the steps to be taken pragmatically and comprehensively informed in advance.

Details:
Designing a digital platform is a great opportunity for not only start-ups but also mature organizations. For example, larger enterprises – those coming from the non-digital era as well as IT vendors – can be enabled to significantly grow their business by taking advantage of new economies of scale. The clue lays in The Long Tail (TLT) idea of the Ubers and Airbnbs of this world: TLT combined with a core platform qualifies organizations to take advantage of mass differentiation to serve a huge amount of new micro-markets by using network effects and scaling, aiming to create advanced new ecosystems. Many platforms in current days are built upon two-sided networks, focusing on matching and creating interactions usually for either C2C (e.g., Uber), B2B (e.g., Quill) or B2C (e.g., Netflix) relationships. This specialization has fairly grown many companies into global market leaders. The idea of this guideline is to go beyond: Describing how to create a platform which can cover all kinds of X2X relationships (A-, B- and C-related) in a truly multi-sided network, supported and empowered by relevant new digital technologies – the Digital X2X Platform with offerings from a truly cross-sector perspective to gain a sustainable competitive advantage in a highly-competitive platform market.

Reading time:
About 1 hour.

Global Delivery Model:
You can buy this report as a PDF file and download and use it immediately. Please note that once downloaded, the report displays your first name, last name, e-mail address, company name and OYSTEC order number at the bottom of each page.

Country and language availability:
Global (Language: English)

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